[NU Sports] Football Ticket Renewal

[Jonathan Hodges]

Last year the season ticket renewal deadline was the day of the spring game
as well (end of April).

Note that the deadline is only to guarantee your current season ticket
location.  You can always renew later, but your seats are no longer
guaranteed.

I don't think the deadline is very surprising - the ticket printing is
probably the biggest lead time obstacle that NU is trying to address with
this deadline - that way their ticket printer has time to process everything
and get them sent out by August.

Also, I'm sure NU is using the renewal rate to determine what other ticket
promotions they can offer (like family packages, special promotions for
certain games, etc.), so they need an early deadline to get working on that
stuff.  AD Phillips has said that they are working on some new pricing and
I'm sure we'll see more of that rolled out into the summer to try and get
more "casual" fans in the seats.  Right now they just want to get the
already-dedicated fans out of the way.

Jonathan

On Mon, Apr 20, 2009 at 10:33 AM, <cherron604 at aol.com> wrote:

> I received my e-mail on renewing Football season tickets.? I was a bit
> surprised to see the renewal date - April 25 ?? I don't recall last year's
> date, but I do recall spending recent Memorial Day weekends in Florida, and
> handling the renewal at that time.
>
> Does anybody know - do our conference mates renew even sooner ?? Does our
> Athletic department need our money that much sooner ?? If they needed to
> know renewals fast, so they could aggresively market the remaining seats, I
> might understand it.? But when have we known them to market any seats
> aggresively ?
>
> Chuck Herron?? Tech '85
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Jonathan W. Hodges
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