[NU Sports] RE: nwu-sports Digest, Vol 4, Issue 340

[Roy Lamberton]

The bright spot on NU's athletic marketing is their long time relationship with
the Trib and WGN. While Fitz doesn't have a TV coach's show, he does appear with
Spike and Kaplan regularly. 

The sad thing is that the Trib is losing circulation, and WGN is just one of
many, many sports voices in Chicago now.

For some reason, the Sports marketing guys seem to be afraid to get their story
out, closing innumerable practices, and citing space restraints for  limiting
access to the coaches. 

Unfortunately, NU is probably considered an elitist north shore institution in a
long time blue collar town. No sure how you break that down except by winning
more games than we lose, something that RW and now Fitz is trying to do. 

With Notre Dame down, this was our year to take that giant leap in the sports
sections. Illinois got there first with a true Cinderella season instead.

rsl

++++++++++++++++++++++++++++++++++++++++++++
Roy S. Lamberton - Senior Associate
& sometime Unix Guru....
Computer Applications & Support Associates 
==========  Go Cats -  Beat 'em All  ============
"You have a Republic Madam --
     If you can keep it" - Benjamin Franklin
============================================


> -----Original Message-----
> From: nwu-sports-bounces at tssi.com [mailto:nwu-sports-bounces at tssi.com] On
> Behalf Of MHRJGScott at aol.com
> Sent: Monday, November 26, 2007 8:25 PM
> To: nwu-sports at tssi.com
> Subject: Re: [NU Sports] RE: nwu-sports Digest, Vol 4, Issue 340
> 
> 
> In a message dated 11/26/2007 6:41:37 P.M. Eastern Standard Time,
> CHerron604 at aol.com writes:
> 
> The  athletic department.  Zero marketing, a microscopic  presence in the
> Chicago sports media, miserable game day services (traffic  control,
> parking,
> concessions).  This group has failed miserably.   I  will predict, however,
> that
> they will excel at getting out the  season ticket  renewal forms quickly,
> and
> they will cash each of our  renewal checks faster than  Tyrell Sutton hits
> a
> hole
> 
> 
> Chuck is so right on about this, the faculty (which controls the
> university,
> make no mistake), is embarrassed about playing football (see U of  Chicago
> circa 1920), and only allows it if the administration does not get  carried
> away
> and pay the coaches, like market salaries. We are  doomed.
> 
> 
> 
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