[NU Sports] TV for Wisconsin Game

Jonathan Michael Hawkins spiritu at northwestern.edu
Wed Oct 4 07:49:10 CDT 2006


That's my point, John.  By failing to understand the realities of the 
market they've chosen to enter, ESPN and ABC will fail to make money from 
the ESPN360 venture.

I am concerned that the executives in charge over there will blame poor 
viewership on the teams rather than on the fact that their tied-to-ISPs 
subscription model (instead of the more appropriate 
tied-to-individual-users, like MLB) doesn't match the market.  I hope it 
does not affect our ability to get on actual real television in the 
upcoming games.

But back to making money, their continued internet miscues dilute the 
strong brand that ESPN has in television.  Were I a shareholder of the 
Mouse, I'd be unhappy indeed.

Jonathan

On Wed, 4 Oct 2006, John A. DeGroat wrote:

> ESPN and ABC for that matter are in business to make money, they aren't 
> charities.  What is so hard about that to understand?
>
> John DeGroat

-- 
Jonathan Michael Hawkins
spiritu at northwestern.edu
Northwestern University
WCAS '03,  Law '09



More information about the nwu-sports mailing list