[Husker] Big Ten Network an anomaly?

[Paul Dalen]

As anyone who has worked in the media can tell you, content is king.  And
the Nebraska brand was a big upgrade in content quality for the BTN.

On Sat, Jul 3, 2010 at 12:06 PM, Mike Jaixen <mikejaixen at yahoo.com> wrote:

> I'm not 100% you can call the Big Ten Network completely a success.  In
> terms of financial results, it's an unquestioned success.  But in terms of
> penetration and availability, well, not so much.  Exact numbers aren't
> exactly clear, but as near as I've been able to determine, BTN is only
> available in about 50% of the cable homes in this country.  ESPN and the
> like are in something like 90 to 100 million homes in the US.  BTN is
> somewhere around 45 million in the US.  (I believe some people like to float
> 30 million Canadian homes into the number to make it a more palatable 75
> million homes total.)
>
> And I think that's why Nebraska was so enticing to the Big Ten.  It wasn't
> the homes in Nebraska, it's the cable providers nationwide who've resisted
> the call of BTN.
>
>  Mike Jaixen
> http://huskermike.blogspot.com
> http://www.cornnation.com
>
>
>
>
> ________________________________
> From: Mike Nolan <nolan at romaine.tssi.com>
> To: husker at romaine.tssi.com
> Sent: Sat, July 3, 2010 12:50:31 AM
> Subject: [Husker] Big Ten Network an anomaly?
>
> Recently I've found that the conference blogs on the ESPN website are
> some of the best sources for news and links to stories on other sites.
>
> For example, here's a link I found there to a story on the CBS Sports.com
> site which suggests that the Big Ten Network may be a regional anomaly
> that other conferences, like the Pac 10 and Big XII, might have trouble
> duplicating.
>
>
> http://www.cbssports.com/collegefootball/story/13584666/expansion-lessons-part-ii-dividing-the-big-ten-notre-dames-break/rss
>
> There's also an interesting divisional proposal, it puts Michigan and
> Michigan State in the west with Nebraska, Iowa, Minnesota and Wisconsin.
> --
> Mike Nolan
>
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